Sales Outreach in 2025
9 days ago • 4 min readHi Reader When I started my career in B2B Sales in 2005, sales outreach was fairly simple. Reach as many clients as you can & therefore you close more business. And 2 decades later? Sales Outreach is no longer a numbers game. IT'S A STRATEGIC ONE! This month’s newsletter dives deep into this paradigm shift, exploring why tracking, analyzing, and strategically acting on outreach data has become non-negotiable for today’s successful sales organizations. Whether you’re a solopreneur, an...
READ POSTOne of the hottest trends in 2025: Color Drenching!
14 days ago • 3 min readOne of the hottest trends in 2025: Color Drenching! The first "guest" newsletter.. First of all, the content of this newsletter comes from Arpita, who ran an Interior Designing startup before co-founding Brain Box Catalysts. Since she's not only designed all the 18 franchise outlets in our first 2 startups, but also designed a whole tonne of podcast covers, videos & brand websites, she'd be the perfect person to explain why "Color Drenching" - which has been taking over interior design - is...
READ POSTPersonal Branding: Key Insights from HBR Special Issue
19 days ago • 3 min readA Modern & Nuanced Approach to Personal Branding Dear Community, While we've been into the personal branding space for a long time now, today's newsletter explores key insights from the Harvard Business Review (HBR) Special Issue on personal branding. In today’s hyper-competitive environment, there's absolutely no doubt that establishing a strong personal brand is essential for professional success. A personal brand is how others perceive your unique value, and it influences opportunities...
READ POST'Publicly' building my 4th startup: Week 1
28 days ago • 2 min read'Publicly' building my 4th startup: Week 1 Dear Community, When I floated the idea of building my fourth startup in public, your enthusiastic “yes” was overwhelming. Today, I’m excited to share the first chapter of Brain Box Gurukul’s journey with you, marking the beginning of our weekly chronicles in educational technology. Why Another EdTech Startup? The “why” behind any startup is crucial, and Brain Box Gurukul’s genesis stems from a unique intersection of experiences and market...
READ POSTThe Secret Behind Record Breaking Quarterly Profits of Netflix!
about 1 month ago • 2 min readTHE FLYWHEEL EFFECT Two decades ago, Jeff Bezos coined the term “flywheel” to describe Amazon’s growth strategy. The flywheel effect is a self-reinforcing growth loop where small, strategic actions build momentum over time, driving exponential business success. This self-reinforcing loop—where investments drive engagement, which lowers churn, improves cash flow, and enables more investment—has turned Amazon into a $2.4 trillion giant. Now, Netflix is replicating the same model. Netflix’s...
READ POST$1 trillion wiped out in 1 day!
about 1 month ago • 3 min readWHY Tech stocks lost $1tn+ in 1 day! This week (Jan 27, 2025) the global stock market faced a dramatic shakeup, as technology stocks plunged in response to groundbreaking news from China's DeepSeek. NVIDIA led the market carnage with a staggering loss of approximately $600 billion in market capitalization, marking the largest single-day decline in U.S. stock market history! This dramatic drop was primarily triggered by the rise of DeepSeek, a Chinese AI startup that has introduced a low-cost,...
READ POSTLeveraging your LinkedIn Profile
about 2 months ago • 2 min readLinkedIn Success Blueprint In today’s digital-first world, LinkedIn is not just a platform for networking; it’s a critical tool for professionals at every level to amplify their personal brand and career. Whether you’re an aspiring job seeker, a mid-level professional, or a seasoned executive, your LinkedIn profile serves as a reflection of your expertise, credibility, and thought leadership. Let’s dive into why LinkedIn matters for everyone and why founders, in particular, should entrust...
READ POSTWhy you must build a community in 2025?
about 2 months ago • 2 min readBrain Box Gurukul Why you must build a community in 2025? As we step deeper into 2025, building your own community isn’t just a strategy; it’s a survival mechanism. With seismic shifts in social media ownership, legislative crackdowns on platforms, and the growing importance of first-party data, owning your audience is no longer optional. Let’s delve into why this shift is critical and how you can leverage it for success. The D2C Use Cases Arpita works with quite a few Direct-to-Consumer...
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