profile

Brain Box Catalysts

After 25 years of corporate life, we (husband-wife duo) built 7 startups, our podcast was voted 9th pan-India by Spotify in 2022, our Personal Branding & PR agency was voted "Global Top 10" by DesignRush in 2024 & "Best PR Agency" by Business Connect in 2025. In addition, we also 'publicly' went from 0-10,000 YouTube subscribers in 95 days. So if you want to grow your personal brand without guessing what works, join the 250,000+ community!

Google IO Event Takeaway!

45% of YouTube shorts viewers aren't on Instagram ... AND more.

Hi Reader, Here are our week's Top 3 stories that we've hand picked for our community. 45% YT Shorts Users Aren't On Instagram! Google revealed this stat challenging one of marketing's oldest assumptions: that every short-form platform reaches essentially the same audience. This changes how founders should think about distribution, authority and discoverability in the age of AI search.. and we tell you how! Read Here >> How To Turn Podcast Guesting Into Business Growth After hosting over a...

Leveraging AI to Build Your Personal Brand ... AND more.

Hi Reader, Here are this week's Top 3 stories that we've hand picked for our community. Using AI to Build Your Personal Brand For more than two decades, businesses competed to rank on the first page of Google. In 2026, as AI becomes the preferred way people search for answers, the advantage is moving away from websites and towards people. Context is becoming the new currency of authority. Read Here >> What Vedic Astrology Taught A Scientist | Ep. 108 Episode 108 of the Brain Box Podcast...
The Catalyst Featuring Dulles Krishnan

"The Catalyst" Dulles Krishnan, Podcast feature with Varun Anand & much more!

Hi Reader, At the outset, thank you for the continued appreciation of the modified format where we share deep dives into our magazine & 5 additional topics in the same fortnightly newsletter! Enjoy whichever topic(s) interest you & do share your feedback. Thank you for being a part of the 250,000+ Brain Box community! Next edition of "The Catalyst" is here! And on the cover is Dulles Krishnan, Board Member of Avalara, ex-MD of Coursera, ex-IBM, Amazon, Salesforce, SAP etc. Read The Digital...
Choose your favorite topic

Lessons from Space X IPO, Podcast Strategies & Much More

Hi Reader, We've received overwhelming positive response on our changed newsletter format where we are giving 5 different topics in the same fortnightly newsletter. Topics would include entrepreneurship, PR, personal branding, podcasting, sales, marketing & even wellness. So read the topic(s) that interest you & keep the comments coming in! Thank you for being a part of the Brain Box community. Startup Lessons from The SpaceX IPO On June 12, 2026, SpaceX completed the largest IPO in history,...
Addition vs Subtraction in 2026

You've Been Asking for it.. and we've delivered the Massive Change in our Newsletter!

Hi Reader, One of the biggest "asks" we've been getting from many of you is about how each week needs to make each newsletter relevant to you. Since we cover a whole variety of topics (like Personal Branding, PR, AI, Podcasting, Wellness etc.) it becomes a herculean task. Of course it works if each & every one chooses their preferences, but that too changes with time. So we've cracked the code. Each newsletter will have 3-4 different blocks around each topic and you can click whichever...
LinkedIn just beat YouTube

LinkedIn Just Beat YouTube for B2B Video. Here’s Why It Matters.

Hi Reader, LinkedIn is now #1 in video for B2B businesses The Big Shift in B2B Video Marketing For the first time ever, LinkedIn has officially overtaken YouTube as the #1 video platform for B2B marketers. According to Wistia’s 2026 State of Video Report, 81% of B2B teams now use LinkedIn as their primary channel for video distribution, compared to 76% for YouTube. This isn’t just a platform update. It’s evidence that buyer behaviour has fundamentally changed. Discovery Is Happening on...
THE 3% RULE

The 3% Rule In Sales

Hi Reader, Early in my career, across enterprise sales teams at Wipro, SAP, IBM and GBM in Dubai, I closed $75 million in business as an individual contributor. Later, I built four startups. If there is one core truth I’ve learned about your Target Market or Ideal Customer Profile (ICP), it is this: At any given moment, only 3% of them are actively ready to buy. These are your hot leads. They have the budget approved, they know their problem, and they are actively comparing vendors to sign a...
Personal Branding Lessons From Jyothy Labs Losing Pril & Fa

Personal Branding Lessons From Jyothy Labs

Hi Reader, A business story that made headlines this week was Jyothy Labs, the company behind Ujala and Evo, losing their rights to Pril and Fa. In today's newsletter we dig into why this matters to each one of us - irrespective of whether you are working for a corporate or even own your own company (remember Steve Jobs!) Personal Branding Lessons from Jyothy Labs The Story Jyothy's stock fell over 11% in a single session on the news - brutal for a company that had already lost more than 55%...
YouTube marketing strategy for 2026

YouTube Marketing Strategy in 2026 (Based on Our Data)

Reader, These are our actual YouTube stats this week! Brain Box Catalysts YouTube Statistics Over the past week, the number of mobile users are 53.3% while those watching it on television are at 43.1%! So now would you change your content marketing strategy? The data is clear: YouTube is no longer just a mobile app for 'snackable' content. It has reclaimed the living room. Here are five logical reasons why ignoring YouTube in 2026 is a strategic error for brands and creators alike. Here's a...
Launch of "The Catalyst - The Collector's Edition" with Devang Vora, Board Member of SSRDP (Art Of Living)

You're Getting It First!

Hi Reader, Something we've been building quietly for a while is finally real. "The Catalyst - Collector's Edition" is out. And before it goes anywhere else, you're getting early access. This is Brain Box Catalysts' first-ever magazine. 32 pages. Printed-quality design. Built for founders, CXOs, and anyone serious about what visibility actually means for a business. Here's what's inside: Guest in Focus - Devang Vora: The man turning sustainability from a slogan into a system. Board member of...

After 25 years of corporate life, we (husband-wife duo) built 7 startups, our podcast was voted 9th pan-India by Spotify in 2022, our Personal Branding & PR agency was voted "Global Top 10" by DesignRush in 2024 & "Best PR Agency" by Business Connect in 2025. In addition, we also 'publicly' went from 0-10,000 YouTube subscribers in 95 days. So if you want to grow your personal brand without guessing what works, join the 250,000+ community!